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ONE-TO-ONE: How to Create a Brand Identity from Scratch

19th November 2019 | 10:00 - 13:00 ONE-TO-ONE
People & skills
Sales and marketing

Event description

Your brand identity is all the elements that a company creates to portray the right message and feeling to your consumer. Whether you wish to create a brand from scratch or re-brand an existing venture, this session will help you identify the 'personality' of your brand and equip you with the tools necessary to effectively communicate it's needs to those tasked with building your brand assets.

What will I Learn

  • Identify the “who”, “what” and “why” of your brand and customers.
  • Understanding the Brand Experience.
  • Creating your brand style guide.

Who should attend?

Start-Up Business owners.

About the speaker

Michael Langley

Michael Langley is a creative director, typographer and graphic designer with over 25 years in the print and publishing industry. He runs a clothing label and a design company specialising in brand identity, graphic design and web development.


The Growth Hub Stroud Road Cirencester GL7 6JR

Event organised by


The Cirencester Growth Hub

The Cirencester Growth Hub is based at the Royal Agricultural University in Cirencester. Partnered with both the University and GFirst LEP, The Growth Hub is here to help every Gloucestershire business grow.

Key themes Export Icon finance Icon innovation Icon Operations Icon Strategy Icon

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10:00 - 11:00
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11:00 - 12:00
Sorry, this session is full
12:00 - 13:00
Sorry, this session is full