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WORKSHOP: Sales Basics for Non-Sales People

31st January 2023 | 09:30 - 12:30 WORKSHOP
Sales & marketing
People & skills

Event description

Are you someone who hates sales? Or maybe you're just not very good at it? Either way this workshop is for you.

Sales basics for Non-Sales People will teach you the seven communication skills you need to discover your client's real pain points. You'll also learn a structured 5-steps approach to pitching your idea, so you can move confidently to the next steps in your process

No more dreading sales calls or presentations! With these new skills, you'll be able to close deals with ease. Register today and change the way you feel about sales forever.

Please note, this workshop will be held on location, see below for more details.

What will I Learn

  • Seven core communication skills that you can use with clients to put your communication on the next level.
  • A 5-step process for pitching your idea to buyers so that they say “yes”.
  • Confidence to have sales conversations.

Who should attend?

Business Owners, General Managers, Marketing Directors/Managers.

Event Accessibility

The Growth Hub is committed to providing universal access to all of our events. Please contact the Gloucester Growth Hub team on or call 01242 715400 to request disability accommodations. Advance notice is necessary to arrange for some accessibility needs so we request you contact us at least five working days before the event whenever possible.

About the speaker

David Holland , EXELA Ltd

Leading expert in small business automation technology, David has been working with technology since before the internet and mobile phones.
After successful careers with Proctor & Gamble, Kraft Foods and IBM, in 2000 David formed his first company. Over 20 years later, he is still obsessed with innovation in business and one of them is ‘Creating Content’ with the help of AI technology.


University of Gloucestershire, Oxstalls Campus, Oxstalls Lane, Longlevens Gloucester Gloucestershire GL2 9HW

Event organised by


Gloucester Growth Hub

The Growth Hub is based at the University of Gloucestershire’s Oxstalls Campus in Gloucester. Partnered with both the University and GFirst LEP, The Growth Hub is here to help every Gloucestershire business grow.

Key themes

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