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WORKSHOP: Business Planning Workshop

25th October 2023 | 14:00 - 17:00 WORKSHOP
Sales & marketing

Event description

The business world is becoming ever more competitive. Consumers have ever more choice and access to information which has given them empowerment and reduced loyalty. To be successful, businesses need to stay flexible and innovate to maintain competitive advantage. The key to success is understanding your customers so that you can build a value proposition that makes you the better than the rest. This session will explain what a value proposition is and how you can develop your own to stay ahead of the competition. You will leave equipped with some tools and techniques that you can use to help you start transforming your business.

Please note, this session will be on location. Please see below for address and further information.

What will I Learn

  • How to develop a compelling offer for your customers.
  • Create a Business Plan on a Page
  • Develop a Unique Selling Proposition (USP) for your Business

Who should attend?

This workshop is suitable for people who want to start their own business, newly formed businesses as well as established businesses looking to refine their offer.

Event Accessibility

The Growth Hub is committed to providing universal access to all of our events. Please contact the Forest of Dean Growth Hub team on or call 01594 546661 to request disability accommodations. Advance notice is necessary to arrange for some accessibility needs so we request you contact us at least five working days before the event whenever possible.

About the speaker

Julian Grail , University of Gloucestershire

Julian is an experienced project manager and business adviser, with over 20 years of board level experience across several sectors and works with leading UK Universities including the University of Bristol teaching and researching Business Management. A Fellow of the Chartered Management Institute and in the final stages of a PhD investigating SME success. Julian has successfully managed large projects in a variety of contexts.


Vantage Point Business Village, Ground Floor, Building Seven, Western Avenue, Mitcheldean Gloucestershire GL17 0DD

Event organised by


Forest of Dean Growth Hub

The Forest of Dean Growth Hub is based at Vantage Point. Partnered with Vantage Point, The Forest of Dean Growth Hub is here to help every Gloucestershire business grow.

Key themes

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14:00 - 17:00
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