Workshop

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WORKSHOP: How to Create an Online Marketing Plan and Strategy

26th January 2023 | 09:30 - 12:30 WORKSHOP
Strategy
Sales & marketing

Event description

Are you spending all your time on social media trying to figure out how to get more sales? Or simply don’t have the time to dedicate to it, to understand it at all? Well in that case this is this session for you.

In this workshop Pink Elephant Media are going to take a look at how you can create an online marketing plan and marketing strategy for nearly any type of business and how you can use this plan to hit your marketing goals

We’ll examine how you can build a rock-solid marketing plan from the ground up and how you can adapt your digital marketing plan, if changes need to be made. From content marketing strategy to claiming space in the social networks and even inbound marketing – it’s time to hit those business goals.

By the end of this session, you should feel less overwhelmed and more confident about how you can take your business and grow your sales on line.

Please note, this workshop will be held on location, see below for more details.

What do I need to bring with me?

A charged laptop - you will also be sent a planner for the day prior to the event, you will need to have that downloaded onto your device

What will I Learn

  • To identify and research your target audience.
  • Set Digital Marketing Strategy Goals and KPIs
  • Create Your Digital Marketing Strategy
  • Monitor your results.
  • Continuous Improvement.

Who should attend?

Business owners, Managers, Entrepreneurs.

Event Accessibility

The Growth Hub is committed to providing universal access to all of our events. Please contact the Gloucester Growth Hub team on talktous@thegrowthhub.biz or call 01242 715400 to request disability accommodations. Advance notice is necessary to arrange for some accessibility needs so we request you contact us at least five working days before the event whenever possible.

About the speaker

Henny Maltby , Pink Elephant Media Ltd

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Henny Maltby is a growth marketer, trainer and SEO specialist with over 20 years of experience in ecommerce marketing. Having run her own on-line company since the age of 20 and supplying some of the biggest online brands such as JD Williams, Freemans Catalogue and over 100 independent retail outlets. Her speciality is scaling up small business to medium sized businesses through on-line marketing using growth marketing techniques and ensuring websites are built to convert traffic.

Location

University of Gloucestershire, Oxstalls Campus, Oxstalls Lane, Longlevens Gloucester Gloucestershire GL2 9HW

Event organised by

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Gloucester Growth Hub

The Growth Hub is based at the University of Gloucestershire’s Oxstalls Campus in Gloucester. Partnered with both the University and GFirst LEP, The Growth Hub is here to help every Gloucestershire business grow.


Key themes

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talktous@thegrowthhub.biz

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