AI has changed the marketing landscape for every business, whatever its size. But the businesses winning with AI are not the ones doing more.  They are the ones doing the right things, better.

This three-part series is practical, example-led and built around the challenges that business owners really face. You will leave with a clearer sense of what makes your business distinctive, where to focus your marketing effort, and a simple plan you can measure and manage.

At the end of the series, each participants should have gain:

  • A clear understanding of what your business stands for and how to communicate it
  • Confidence to stop doing the marketing that isn’t working and double down on what is
  • Practical frameworks for channel and content decisions that fit your business model
  • A one-page marketing plan structure you can take away and use immediately
  • The knowledge to measure what matters and use AI tools to work smarter, not harder

Part Two – Do less, achieve more: The power of focused marketing

What will I learn?

  • How to audit what you are currently doing and identify the activities that are actually driving results
  • A clear method for making channel and content decisions based on your business model rather than gut feel or what everyone else seems to be doing
  • How to identify the marketing activities that deliver the greatest impact.
  • Why trying to be active on every channel can reduce marketing effectiveness.

Who should attend? 

  • Business owners and entrepreneurs looking to grow their customer base and increase visibility.
  • Start-ups seeking to build a strong marketing foundation from the outset.
  • SMEs wanting to improve the effectiveness of their marketing activities.
  • Business leaders responsible for sales, marketing or business development.
  • Marketing professionals looking to make better use of AI and data-driven decision-making.
  • Organisations that are investing time and money in marketing but are unsure which activities are delivering results.

Event Accessibility

The Growth Hub is committed to providing universal access to all of our events. Please contact The Growth Hub Cirencester on cirencester@thegrowthhub.biz or call 01285 889850 to request disability accommodations. Advance notice is necessary to arrange for some accessibility needs so we request you contact us at least five working days before the event whenever possible.

How to book

If you’re having difficulty signing up, it’s likely that the details you are trying to register with were initially entered prior to the launch of our new website in April 2024. You will therefore need to re-register for a new account, before booking a place to attend an event. If you are still having problems, please get in touch with a member of the Growth Hub team who will be happy to help: talktous@thegrowthhub.biz