In this practical, beginner-friendly workshop, small business owners will learn how to use social media with intention – not overwhelm. We’ll break down the major platforms, explore what drives business results, and walk through how to plan content, manage your time, and build an online presence that attracts the right customers. From strategy to tools to engagement techniques, you’ll leave with clarity, confidence, and a simple roadmap you can start using immediately.

What will I Learn?

  • Understand the differences between major platforms (Instagram, Facebook, TikTok, LinkedIn) and choose the right ones for your business.
  • Build a simple social media strategy and content plan aligned with your business goals.
  • Create realistic posting routines and time-management habits that prevent burnout.
  • Use engagement tools: hashtags, location tags, collaborations, and community interactions to boost visibility.
  • Know when and how to use paid ads to amplify your reach without wasting your budget.

Who should attend? 

Small business owners and solo entrepreneurs who want a clear, manageable approach to social media

Event Accessibility

The Growth Hub is committed to providing universal access to all of our events. Please contact The Growth Hub Cheltenham on cheltenham@thegrowthhub.biz or call 01242 809893 to request disability accommodations. Advance notice is necessary to arrange for some accessibility needs so we request you contact us at least five working days before the event whenever possible.

How to Book

If you’re having difficulty signing up, it’s likely that the details you are trying to register with were initially entered prior to the launch of our new website in April 2024. You will therefore need to re-register for a new account, before booking a place to attend an event. If you are still having problems, please get in touch with a member of the Growth Hub team who will be happy to help: talktous@thegrowthhub.biz